Led sa pamamagitan ng Stephenie Meyer's Twilight series, Bampira devoured USA TODAY's Best-Selling Books listahan in 2009.
For the segundo taon in a row, Meyer swept the tuktok four spots. No other may-akda — not even J. K. Rowling— has done that in the list's 16-year history.
Meyer's coattails pulled 16 other vampire titles onto the listahan of the year's 100 most popular books.
"Meyer had an mahirap paniwalaan impact," says Michael Norris, books analyst for Simba Information, a market-research firm. He wonders what publishers will do when what he calls " 'the vampire industrial average' falls. Every cycle has an end."
But for now, Meyer — who has also benefited from Twilight movie adaptations, with madami to come — has turned "the YA (young adult) category into the PG-13 of books," he says. "She's not just read sa pamamagitan ng tweens and teens, but sa pamamagitan ng a lot of 30-year-old women."
No matter who's pagbaba them, books for kids and teens accounted for 29% of sales tracked in 2009 — the highest percentage in the list's history, up from 28% in 2008 and 22% in 2007.
